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DAY ONE - Monday 10th July
Registration and coffee
8.30
Speed networking
9.00
Your opportunity to get to know your peers before
the start of the conference and set a relaxed and informal atmosphere.
9.15
Chairperson Michele Scanlon’s (Principal Consultant, Green Giraffe)
opening remarks
Outlining the Prevailing Dynamics of the Roaming Market in Asia and
Determining the Implications for your Roaming Strategy
9.30
MARKET OVERVIEW
- Examining the key roaming trends in the Asia Pacific region
- Japan, Korea, Hong Kong and Singapore - what lessons can be learned
from those ahead of the game?
- Examining the development of the Indian and Chinese markets -
how do they compare with Western Europe?
- Forecasting the roaming revenue potential of emerging markets
within Asia
- The next 5 years: Forecasting user uptake taking into account
international travel growth
- MICHELE SCANLON, Principal Consultant, Green
Giraffe
ROAMING ALLIANCES
The future of the Asian Mobile Landscape and the Role of Mobile Alliances
in Creating Competitive Differentiation for Mobile Operators
10.00
ALLIANCE
- Challenges in the Asian mobile landscape
- Role of mobile alliances in delivering competitive advantages
for local operators
- Redefining customer experience
- Going beyond voice and SMS services
- Delivering a complete and consistent roaming experience
- Creating new service concepts and initiatives for the next
phase of growth
- Evaluating the success of an alliance to date in achieving competitive
advantage
- SEOW YOKE KONG, Vice President, Service & Technology
Development, Bridge Mobile, Singapore
Networking Coffee Break
10.30
Collaboration; Exploiting the Benefits and Overcoming the Challenges
of Joining an Operator Alliance
11.00
ALLIANCE
- Outlining the benefits of alliance membership in terms of:
- safety in numbers
- the provision of a technical and marketing knowledge pool
- Evaluating the impact of aligning pricing:
- realising the value of transparent pricing for the customer
- determining how profit margins will be affected in different
markets, the gains and potential losses
- Examining the leadership of an alliance in supporting strategies
to deliver new voice and data services and their usage to drive
revenue / roaming ARPU
- Looking forward; what the future holds for the Asian mobile roaming
landscape and what part does the Alliance play in shaping it?
- STEVEN CHAN, Executive Director, Asia
Mobility Initiative
Outlining Vodafone's Role in Enabling Roaming Services Globally and
for the Asia-Pacific Region
11.30
OPERATOR
- Defining Vodafone’s roaming strategy - customer focus
- Outlining initiatives to improve roaming business and capability
- Strengthening Vodafone's partner relationships within the region
and beyond
- VODAFONE, speaker to be confirmed
What Impact Will Alliance Membership have on an Operator’s Roaming
Strategy and Revenues?
12.00
PANEL DISCUSSION
- Examining the pros and cons of the roaming alliance, i.e. flat
rates and their impact on roaming revenues
- Who owns the customers (or to what degree) when overseas?
- How will alliances facilitate interoperability?
- Redefining strategy to encompass market segmentation; the individual
vs. the corporate user - examining the prepaid proposition
- Defining the revenue share and the solutions to implement the
revenue split
- KIN HUNG CHAN, Head of Mobile Services, Senior
Vice President, StarHub, Singapore
- SUNIL COLASO, Vice President - Marketing, Airtel,
India
- ABRAHAM PUNNOOSE, Director - Marketing & Business
Development, Roamware
- VODAFONE
Networking Lunch Break
12.30
ENHANCING QUALITY OF SERVICE
Ensuring QoS and Maximising Roaming Management to Satisfy Customer
Expectation
13.45
OPERATOR
- Overcoming the difficulty of sustaining roaming quality - what
are the major challenges?
- Achieving the optimal goal of roaming; establishing the VHE
- How can operators enhance roaming quality from end to end?
- steering of roaming agreement
- roaming testing
- roaming network launch
- customer complaints handling/CRM
- roaming quality prevention mechanism
- customer education/marketing
- How can alliances help to enhance roaming quality?
- SYLVIA CHOU, IR Department Manager, Taiwan
Mobile, Taiwan
Defining Roaming Quality of Service (QoS) in the Operator Environment
14.15
- What are the key roaming infrastructure requirements in enabling
QoS?
- Determining the key indicators of roaming quality
- Examining the key points of QoS failure in the roaming environment
- Estimating revenue loss as a result of roaming quality issues
- Managing Roaming QoS - carriers' operational structure
- Operator case study of implementing a roaming QoS monitoring system
- ABRAHAM PUNNOOSE, Director - Marketing & Business
Development, Roamware
REGULATION AND NEWLY DEVELOPED MARKETS AND OPPORTUNITIES
The European Operator’s Perspective - what are the Lessons Learned
from Alliance Participation and the Imposition of Recent EU Findings
and Rulings?
14.45
OPERATOR
- Surveying the regulatory decisions which will impact the international
roaming business
- What is the scale of roaming legislation in the EU?
- Examining the implications for roaming prices
- How will regulation impact on roaming tariff settlement beyond
Europe?
- Strengthening relationships with the Asian market:
- building ties with regional alliances
- identifying and securing effective bilateral agreements
- Outlining Telefónica’s experience in the FreeMove Alliance
- TANDRIA ENRIQUE, IR Business Development Manager,
Telefónica Group, Spain
Networking Coffee Break
15.15
How will Lower Roaming Rates Affect Operator Roaming Margins?
15.45
PANEL DISCUSSION
- Analysing the impact of lower tariffs on the volume of roaming
voice and data traffic
- What impact will lowering roaming tariffs have on local/domestic
rates? without discouraging use?
- When will roaming rates converge with recognised national rates?
- TANDRIA ENRIQUE, IR Business Development Manager,
Telefónica Group, Spain
- RICHARD MIDGETT, Head of International Roaming
and Interconnect, Hong Kong CSL
- ANOJA OBEYESEKERE, General Manager Legal &
Regulatory Affairs, Dialog Telekom,
Sri Lanka
Extending your Roaming Footprint into the Air in Tandem with the
Growth of International Air Travel
16.15
- Providing a high quality turnkey solution enabling mobile phones
in-flight
- Overcoming issues of regulation and successfully meeting the certification
process
- Opening up new territory to subscribers, providing a more complete
roaming product and increased roaming revenues
- What are the implications for price elasticity - will access to
lower rates improve the demand for voice and SMS communication over
current airline systems and in general?
- Outlining standard roaming charging principles, i.e. following
the same
- Forecasting for uptake over the next 3-5 years and examining the
remaining challenges of full service capability
- HARALD SIMONSEN, Wholesale Director, AeroMobile
/ Telenor
Developing an Emerging Market Mobile Network to Exploit the Potential
of International Roaming
16.45
OPERATOR
- Assisting the redevelopment of a nation; Afghan Wireless connecting
Afghanistan internally and to the rest of the world
- Doing business in Afghanistan - what have been the main challenges
and successes achieved to date?
- Outlining AWCC's roaming agenda and strategy
- establishing roaming on a dual IMSI solution to provide unparalleled
coverage in Afghanistan
- developing a prepaid solution for outbound roamers to receive
incoming calls only
- implementing CAMEL phase 2 roaming to strengthen service capability
- JEAN-MICHEL GALLERON, Deputy Managing Director,
AWCC, Afghanistan
End of day one and drinks reception
17.15
Continue to enjoy networking opportunities in a
more social environment
DAY TWO - Tuesday 11th July
Registration and coffee
8.45
Chairman Obaid Ur Rahman’s (Global Head of Roaming, Cable & Wireless)
opening remarks
9.15
MAXIMISING ROAMING MARGINS
Developing Pricing Strategies to Drive Uptake of Roaming Services
and Maximise Roaming Profits
9.30
OPERATOR
- Building interoperator partnerships to deliver pricing models
that encourage voice roaming usage as well realising the potential
of data and content derived services
- Combating the perceived notion of high roaming charges and allaying
customer fears through transparent pricing initiatives, i.e. flat
rate schemes
- Creating demand for addictive content services with an effective
pricing policy that will enhance standard voice roaming revenues
and user experience
- email and web browsing
- MMS
- Determining specific pricing packages for the occasional and the
frequent user
- OBAID UR RAHMAN, Global Head of Roaming, Cable
& Wireless, UK
Optimising MNOs Roaming Revenues by Enabling International Roaming
with SIM/R-UIM/USIM
10.00
- Analysing the market projection of SIM/RUIM/USIM based mobile
users
- Enabling international roaming capabilities on GSM, GPRS, TDMA
and CDMA (W-CDMA) networks
- Outlining the roles of SIM/RUIM/USIM in roaming and the extent
of service capability
- What solutions are available to optimise MNOs roaming revenues?
- Exploiting SIM/R-UIM/USIM for international roaming and maximising
margins
- Providing Internet/WiFi access and roaming with EAP-SIM - how
will this impact roaming revenues?
- CHOON KHIANG TANG, Senior Marketing Manager,
Gemplus, Asia
Networking Coffee Break
10.30
INBOUND AND OUTBOUND ROAMING
Appealing to the Needs and Wants of the Inbound Roamer to Encourage
their Increased Usage
11.00
OPERATOR
- Attracting the inbound user to the visited network, the tools
and means
- Enabling interstandard roaming to capture high-end or business
user traffic
- What service offerings will retain the inbound roamer and maximise
revenue?
- Forecasting the requirements for enabling inbound roaming data
services and its impact on overall roaming margins
- IDEA Cellular, India - Speaker to
be confirmed
Outbound Roaming: Developing Targeted Roaming Packages to Capture
Segment Specific Roaming Usage
11.30
OPERATOR
- Benchmarking the roaming tariffs of competitors and/or preferred
partners and responding accordingly
- Analysing the impact of different pricing packages on both ARPU
and user perceptions of your different customer segments:
- business travellers
- frequent travellers
- data users
- group travellers
- prepaid
- To what extent are local prepaid SIM card markets supplanting
roaming usage, are business customers being drawn to this alternative?
- Enhancing CRM as a means of driving loyalty and sustained usage
whilst subscribers are abroad
- CHARLES HENSHAW, Director & Chief Executive
Officer, China Mobile Peoples Telephone Company Limited,
Hong Kong
PREPAID ROAMING
Harnessing the Potential of the Asian Prepaid Market: Evaluating
the Business Case for Deploying Prepaid Roaming Solutions across the
Region
12.00
OPERATOR
- Examining the adoption of different prepaid roaming solutions
- Overcoming the complexities of the prepaid recharge proposition
in the roaming context
- Addressing operational concerns which determine user uptake:
- prepaid roaming capability and footprint
- fraud
- data service access and pricing
- Developing strategies to drive prepaid roaming usage with an effective
marketing campaign
- KAZIM MUJTABA, Senior Manager Strategic Planning,
Warid Tel, Pakistan
Networking Lunch Break
12.30
Examining the Prepaid Roaming Proposition
13.45
PANEL SESSION
- Assessing the growth of prepaid subscribers and the value proposition
they represent for roaming margins
- Evaluating pricing and marketing strategies to optimize prepaid
roaming
- Evaluating the different means of facilitating recharge whilst
roaming:
- cash account via ATM, handset, internet
- retail POS solution
- VHE enabled top-up (ITU)
- ISURU DISSANAYAKE, Roaming Manager, Mobitel,
Sri Lanka
- CHARLES HENSHAW, Director & Chief Executive
Officer, China Mobile Peoples Telephone Company Limited,
Hong Kong
- KAZIM MUJTABA, Senior Manager Strategic Planning,
Warid Tel, Pakistan
- JOHAN SELS, Head of Roaming, Mobistar,
Belgium
TRAFFIC MANAGEMENT AND STEERING OF ROAMING
Optimising Traffic Management, Subscriber Control and Traffic Redirection
to Ensure Higher Margins and QoS
14.15
- Understanding the strategic objectives of traffic redirection
- Leveraging roaming agreements to optimise traffic management
- Cost balancing the set-up costs of traffic management systems
against the proposed increase in roaming revenue
- Evaluating OTA platforms that relay updated preferred partner
lists
- Developing strategies to optimise connection time to preferred
partner networks
- GUY TALMI, Director of Marketing, Starhome
How to Deploy Steering of Roaming for Maximised Roaming Usage and
Revenue Increase
14.45
OPERATOR
- Comparing the different technology solutions for implementing
SoR – managed/intelligent roaming to exploit and cater to specific
end users
- Overcoming the technical challenges of implementing SoR
- Defining and maintaining customer satisfaction and service and
operational capability - reinforcing customer loyalty and retention
- Extending SoR to improve GPRS, 3G coverage and QoS and increase
usage of data roaming services
- Considering the regulatory constraints that impact on SoR and
forecasting for the future implementation and development of SoR
techniques
- JOHAN SELS, Head of Roaming, Mobistar,
Belgium
Networking Coffee Break
15.15
The Use of (Single IMSI and) Multiple MSISDN Solutions for Cost Effective
Cross Border Roaming
15.45
OPERATOR
- The benefits of offering local numbers for frequent travellers
between two countries
- Defining call divert settings applicable for each associated MSISDN
and the potential for SMS failure
- Overcoming inconsistency in service and the impact on overall
VHE provision
- Exploiting the perceived benefits of local numbers; will the end
user enjoy lower tariffs as a result?
- ISURU DISSANAYAKE, Roaming Manager, Mobitel,
Sri Lanka
MAINTAINING INTEROPERATOR RELATIONSHIPS
Overcoming the Challenges of Achieving Accurate Billing of Roaming
Services to Ensure Efficient Revenue Collection
16.15
- Calculating the loss in roaming revenues through inaccurate billing
- Outlining the challenges for achieving accurate billing of roaming
services and evaluating the different solutions currently available
- Examining the benefits of outsourcing the revenue assurance function
to a clearing house
- Developing a near real time roaming data feed for multiple systems
- customer relationship management
- billing
- provisioning and accounting
- Future proofing of billing processes and systems to support next
generation roaming services
- CRAIG RICHMAN, Regional Director, United
Clearing
IOT Stock Exchange and the Roaming Brokerage Concept - from Coordinator
to Trader, the Evolution of the Roaming Manager
16.45
- Outlining the historic overview of liquidity of IOT; from NNT
to IOT
- Examining specific usage patterns to determine appropriate IOTs
- Employing rating mechanisms to handle the complexities of inter-operator
tariffing - the solution to burdensome roaming administration
- What systems and processes are available in identifying and limiting
roaming fraud?
- Overcoming the challenges of agreeing IOTs for VAS
- How can a stock exchange drive wholesale revenues in a competitive
market?
- LODEWIJK CORNELIS, Chief Commercial Officer,
Cibernet
Whose Responsibility is Roaming Fraud?
17.15
PANEL SESSION
- Examining the current extent of fraud and its potential to grow
with increased roaming usage throughout Asia and globally
- Outlining the main types of fraudulent roaming
- Resolution through effective credit control and debt avoidance
– implications for prepaid systems
- Determining responsibility for roaming fraud between operators
- Negotiating risk sharing into roaming agreements to reduce the
potential fraud burden
- Striving for real time CDR exchange and analysing the outcome
for home and visited network policing of usage
- Determining SLAs amongst operators to ensure and reduce revenue
loss resulting from fraudulent abuse - standards to be defined and
enforced
- KRISHNA ANGARA, Director-Business Development,
Hutchison Essar Limited
- ISURU DISSANAYAKE, Roaming Manager, Mobitel,
Sri Lanka
- LODEWIJK CORNELIS, Chief Commercial Officer,
Cibernet
- CRAIG RICHMAN, Regional Director, United
Clearing
DAY THREE - Wednesday 12th July
Registration and coffee
08.45
NEXT GENERATION ROAMING, VAS & VHE
09.15
Exploiting 3G to Provide the Mobile Roamer with Compelling Services
09.30
- Determining the potential for 3G roaming to support a richer roaming
experience for users:
- email and web browsing
- MMS
- mobile TV and video
- wireless VPN and broadband access
- Developing marketing strategies to establish demand for 3G roaming
and determining which services will stimulate demand
- Overcoming the major hurdles to uptake of 3G roaming:
- attaining seamless roaming between standards
- 3G handset penetration
- cost of data services
- 3G network rollout
- Determining the optimum pricing structure for 3G services for
wide scale uptake
- Forecasting the availability of 3G roaming capability across the
region
- MUN-KEIN CHANG, General Manager Southeast Asia,
Aicent>
Meeting the Challenge of Supporting IP Based Roaming for GPRS and
3G Networks - is GRX the Answer?
10.00
OPERATOR
- Achieving end user demand for easy, affordable and secure services
- Analysing the implications for security of running GRX data over
a private IP network
- Extending roaming capability globally through a limited number
of roaming connections - the implications for network monitoring
and management
- What are the perceived gains for billing and managing roaming
contracts?
- Looking beyond 3G and enhancing advanced service capability
- FREDERIC SCHEPENS, Director Mobile, & MATTEO
GATTA, Director Marketing & Product Management, Belgacom,
Belgium
Networking Coffee Break
10.30
What is the Potential Impact of Supporting VAS on 3G on Roaming Margins?
11.00
PANEL SESSION
- Are today’s W-CDMA networks delivering more value than GSM/GPRS
to the customer?
- What are the current profit margins on 3G services?
- Considering future traffic predictions and the demand for push
services whilst roaming
- Examining the handover challenge - not how but when?
- Dealing with additional challenges from hierarchical cell structures
(hotspots)
- Bridging the growing gap between what is being standardised and
what is being deployed and understanding the need to align your
roaming strategy to compensate
- AWAIS MALIK, Head of Value Added Services,
Mobilink, Pakistan
- NEERAJ ROY, MD & CEO, Hungama Mobile,
India
- PANKAJ SETHI, Vice President of Value Added
Services, Tata Teleservices, India
11.30
Exploiting VAS Platforms to Enhance the End User Roaming Experience
and Increase Roaming Traffic
- What role VHE plays within mobile groups and alliances?
- What are prime VHE constituents for basic and value-added roaming
experience?
- Roaming prepaid top up and roaming loyalty schemes as powerful
groupwide VAS enablers
- Other group-wide VAS offered from a Central VAS Platform
- Roaming VAS: where do we go from here?
- TOMASZ MUEHLEISEN, Director Business Development,
Atos Origin
Determining the Benefits of Deploying IN and CAMEL to Support Prepaid
Roaming and VHE
12.00
OPERATOR
- Making the business case for deploying CAMEL to deliver services
above and beyond standard GSM capabilities
- Prepaid roaming: CAMEL(/WINS) vs. USSD(/feature code)
- VHE - delivering consistency in user interface and customer service
- Enabling seamless access to services:
- short codes, voicemail access, customer service access
- caller ID
- prepaid recharge services
- data access
- dial code correction
- IVR / VMLN IVR
- Enabling and exploiting MMS across geographical borders and networks
- Is VHE a churn-buster - does it engineer loyalty from the roamer
if implemented effectively?
- RAHMAT BUDIYANTO, General Manager IT Operations
(Former International Roaming Manager), PT Telkomsel,
Indonesia
Networking Lunch Break
12.30
ENABLING INTERSTANDARD ROAMING
Facilitating the Growth of CDMA Roaming Within the Asia Pacific Region
and Beyond
13.45
OPERATOR
- What are the current revenue opportunities for CDMA roaming within
the region and worldwide?
- Extending the reach of CDMA operators by developing international
roaming partnerships
- Facilitating interstandard roaming to extend the reach of CDMA
- 1World 1Number
- Handling multifaceted roaming cases when the roll out of advanced
wireless networks are complete
- RELIANCE Infocom, India - Speaker
to be confirmed
Challenges and Opportunities of Implementing CDMA and Interstandard
Roaming in Emerging Markets and Evolving Networks
14.15
OPERATOR
- Determining the potential market for interstandard roaming and
its impact on roaming revenues
- Overcoming the technical challenges of achieving roaming between
different network types
- GSM vs. CDMA, coping with multiple standards
- partnerships and alliances, the road to success
- handsets and price points
- the dual SIM card, an innovative solution
- Tata Teleservices, one of the leading CDMA operators globally
to launch an interstandard roaming solution and a dual card solution
(for voice and SMS)
- Resolving the interoperability issues of network infrastructure
components from multiple vendors
- Determining the strategy/road map to develop advanced service
provision for roamers between standards
- DEVIKA SEHGAL, Senior Manager International
Roaming, Tata Teleservices, India
ALTERNATIVE ACCESS TECHNOLOGIES
Defining the Framework for WiFi Hotspot Provision in Conjunction
with Operator Roaming Services
14.45
HOT SPOT PROVIDER
- What initiatives currently support hotspot providers to partner
with operators for access to roaming services?
- Is it service substitution or does WiFi roaming complement and
enhance the operator product mix?
- Maintaining a consistent user experience with WiFi roaming
- What are the major challenges in domestic vs. international roaming
over WiFi - billing agreement settlements?
- Examining the technical challenges of capacity and QoS for VoIP
in the roaming context
- What is the long-term position of hotspot services in offering
roaming services
- JAY FAJARDO, CEO, Airborne Access
Corporation
Networking Coffee Break
15.15
IP and Mobile VoIP - the End of MNO International Roaming for Roaming
Revenues?
15.45
OPERATOR
- What are the technology requirements necessary to enable the feasibility
of Wireless VoIP?
- SIP vs UMA, competing standards or complementary bed fellows to
service acceptable roaming QoS
- Eliminating mobile operator network access with the use of a bluetooth/WiFi
connection - the potential of broadband access
- What level of VoWLAN coverage is necessary for roaming opportunities?
- Will enterprise solutions erode operator roaming minutes?
- RAKESH MAHAJAN, Director of Mobility, BT
International, UK
Examining the Commercial Realities of Wireless VoIP - Threat or Opportunity?
16.15
PANEL SESSION
- What is the current status of wireless VoIP technology?
- Are mobile networks threatened by VoWLAN developments?
- What level of WLAN coverage would be necessary to support wireless
VoIP roaming?
- The advent of seamless roaming between cellular and IP - not if
but when
- What long term initiatives can stave off the potential loss in
roaming revenues?
- ROBERTO CARFAGNO, Vice President - Asia Pacific,
Comfone
- MUN-KEIN CHANG, General Manager Southeast Asia,
Aicent
- JAY FAJARDO, CEO, Airborne Access
Corporation
Chairman’s closing remarks
16.45
Close of Day Three and Conference
17.05
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