Post-Conference Workshop
Thursday March 9
LAUNCHING AN MVNO
Understanding the economics of the MVNO model to launch a profitable business
This hands-on, interactive workshop will give participants a practical overview of the nuts and bolts of launching an MVNO, and how to calculate the costs of a launch. With a mix of in-depth analysis and concrete examples of business models and operational strategies, participants will gain an understanding of how to build a sound business model and maximise ROI.
Workshop programme
| 9.00 | Registration and coffee |
| 9.30 | Building the MVNO’s business model
- What are the key elements of a winning MVNO strategy:
- services
- distribution
- pricing
- handset strategies
- What are the key business case elements to take into account when calculating the costs of launching an MVNO?
|
| 12.30 | Lunch |
| 1.30 | Developing partnerships and operational models
- Negotiating wholesale prices with the carrier: how to craft a win-win deal for both parties?
- Determining which aspects of the MVNO's back office support operations to outsource and to whom?
|
| 4.00 | End of workshop |
Benefits of attending this workshop:
- Understand the nuts and bolts of launching an MVNO
- Evaluate the costs of building an MVNO proposition to maximize ROI
- Assess the key requirements to develop mutually beneficial partnerships
- Hear first-hand experience on building successful business models
LED BY:
Andrew Cole, President, TMNG Strategy
Ron Angner, Vice President, TMNG Operations
Greg Lefebre, Senior Principal, TMNG Strategy
TMNG is a global management consulting firm focused on the Telecommunications & Media industry. With over 400 consultants in 5 offices, TMNG operates three major units including a strategic consulting unit, its operations organization and an MVNE group. The company has an end-to-end strategy-to-implementation capability with over 100 clients which include most of the major wireless, wireline, cable and DBS carriers as well as the larger media companies. The firm has a competitive advantage in the MVNO sector, where it has served over 22 MVNOs over the last 5 years across three continents, including ESPN, Disney, Helio, Tesco, Virgin, BT and other confidential players yet to announce.
