DTT rollout is having a major impact on pay TV operators. To retain subscribers and attract new ones, pay TV operators are offering more at competitive prices.
Bundling is a major thrust as are value-add services such as HDTV and on-demand.
Principal Media Analyst
Informa Telecoms & Media
The 9th edition of the best selling Global Digital TV report guides you through the key issues surrounding digital cable, satellite, terrestrial TV and IPTV, highlighting potential growth areas and pinpointing new opportunities.
Key Coverage:
- The digital landscape in 55 countries
- 20 in-depth country profiles
- Digital subscriber figures, across all platforms
- Global rankings and forecasts to 2014
Report features and benefits:
- Year-on-year forecasts to 2014 - Forecasts include TV household composition by DTT, digital cable, DTH and IPTV entertainment.
- Independent analysis - of the global digital TV industry by our highly regarded industry experts. The 9th edition of this report is based on fully updated and expanded research, to ensure you have the most recent information available.
- Country-by-country coverage of the global industry, with special focus on the key global digital TV markets.
Key questions answered:
- What types of non-traditional TV services are seeing the strongest demand?
- How are new technologies such as HDTV and DVRs shaping the digital landscape?
- How has the entry of telecoms companies affected the digital TV scene?
- What strategies are governments using to speed up analogue switchover?
- How is digital DTH adapting to its lack of an in-built return path?
- Are cable companies providing their subscribers with compelling reasons to upgrade to digital?
- China is earmarked for significant growth. Where else will there be major growth opportunities up to 2014?
Essential reading for:
- Platforms:Learn from the groundbreaking digital markets - how have different platforms adapted to digital transmission and how can you benefit from their experience?
- Content owners: Find out which digital delivery platforms are the most popular in each territory
- Broadcasters: Calculate the impact of digital penetration on your audience and advertising share
- Regulators: Discover how different governments plan to achieve analogue switch-off
- Equipment manufacturers: Find out which countries hold the highest potential for digital conversion
Countries covered in report
| Argentina | Hungary | Romania |
| Australia | India | Russia |
| Austria | Indonesia | Serbia |
| Belgium | Ireland | Singapore |
| Brazil | Israel | Slovakia |
| Bulgaria | Italy | Slovenia |
| Canada | Japan | South Africa |
| Chile | Malaysia | South Korea |
| China | Mexico | Spain |
| Colombia | Netherlands | Sweden |
| Croatia | New Zealand | Switzerland |
| Czech Republic | Nigeria | Taiwan |
| Denmark | Norway | Thailand |
| Finland | Peru | Turkey |
| France | Philippines | UK |
| Germany | Poland | Ukraine |
| Greece | Portugal | USA |
| Hong Kong | Puerto Rico | Venezuela |
| Vietnam |
