Key datasets

The datasheets enable cross-tabulation allowing the user to to quickly and easily query the database and include the following formatted charts and tables:

• Main Data Sheet (table)
• Handset Summary (table)
• Handset Prices Over Time (chart)
• Handset Form Factors (chart)
• Country Summary

Furthermore, advanced filtering means the user can filer by the following criteria:

• Country
• Operator
• Manufacturer
• Form factor
• Tiering - based on a number of features
• Technology
• Operating System
• Specification - including size, weight and memory
• Feature
• Pricing

Why use World Cellular Handset Tracker?

• Track operator and manufacturer business strategy and positioning with detailed information on every handset launch with major and strategically significant markets
• Compare handset price and features for accurate benchmarking
• Monitor coverage to identify new market trends and rapid take-up
• Establish which features and functions are becoming standard on the latest handsets
• Identify the pricing associated with different levels of handset tiers
• Study which handsets are available by operator
• Examine the performance of new entrants and competitors within specified regions and countries
• Understand form factor evolution - which form factors are being introduced and which are becoming more mature
• Conduct gap analysis on key companies and markets
• Review the success of competing operating systems

Countries/Markets/Companies covered

World Cellular Handset Tracker covers a selection of both developing and mature markets including:

• Australia
• Brazil
• Canada
• China
• Columbia
• France

• Germany
• Hong Kong
• India
• Indonesia
• Italy
• Japan
• Korea

• Mexico
• Spain
• Taiwan
• Turkey
• UK
• US

Who should use this data?

• Handset Manufacturers
• Operators
• Financial Analysts
• Content and Application providers