The worldwide market for mobile games is expected to grow from US$2.41 billion in 2006 to US$7.22 billion, with Asia Pacific accounting for over 60% of the global total in 2006.
Key Coverage
Exploring the entire mobile games value chain, the following key topics are essential to the report:
- Detailed market forecasts 2006-2011
- Community and multiplayer games
- 3D Gaming
- On-and Off Portal business and pricing models
- Market Consolidation and main players' startegies
- Licenced vs. original IP and operator/publisher co-marketing
- What's next? Flash Lite, native gaming and in game advertising
Market Data
Mobile Games also includes data from Informa Telecoms and Media's Mobile Content Industry Survey, highlighting the industry opinion on key mobile games topics.
Forecasts
- Market Forecasts 2006 -2011
- Global revenues by application
- Total mobile games users by region
- Global mobile games revenues by region
- Global reveues by application
- Subscriptions by region
- Data users by region
- Regional trends
- Global data users technology
- Embedded vs. non emedded
- Mobile Games user segmentation
- Handset unit shipments
- Driver of development
Including many more, for a comprehensive list of market forecasts download full table of contents.
Key Issues Addressed
The next phase of growth for the mobile games industry will come from new users beyond the 5% of mobile subscribers who currently play games. Tapping the mass-market requires improvements to the way mobile games are developed marketed, distributed and priced. The mobile games report tackled these issues and the following questions which industry players what to know:
- What role will direct-to-consumer/off-portal initiatives play in the mobile games industry?
- How are successful operators managing their portals?
- Why are media companies and console games publishers stepping up their involvement in mobile games
- What are the world's most promising mobile games markets
Companies Covered
3, Hands-On Mobile, Motricity, Sprint Nextel, Actionality, Ideaworks3D, Nokia, Telcogames, Adobe, Infospace, NVIDIA, Terraplay, AT New Media, I-play, O2, THQ Wireless, Digital Chocolate, Jumbuck, Orange, Tira Wireless, Dragon Ports, Linktone, Qualcomm, Verizon Wireless, Gameloft, MIG China, Realnetworks, Vodafone, Glu Mobile, Motorola, Sony Ericsson, Yahoo
Who Should Read This Report
- Operators
- Handset vendors
- Platform Developers
- Solution providers
- Content Providers
- Games publishers
