Informa Telecoms & Media to launch free iPhone app for the TV industry

13 July 2010

Informa Telecoms & Media's leading TV title Television Business International (TBI) is launching an app for both iPhone and iPad users which will provide access to TBI's exclusive Programme Prices Guide, as well as the latest news from the TV industry. The app will launch in time for the MIPCOM TV event in Cannes this October and will be available to download for free.

Not only will users have access to all of the news and opinion on the TBIvision website (www.TBIvision.com) but they will also be able to easily search TBI's Programme Prices Guide information. This guide consists of data which is gathered exclusively by TBI and stretches to pricing information for over forty territories and across various genres. Users will be able to search by genre or territory.

TBI editor Stewart Clarke said: "People in the TV business are invariably on the move and an increasing number of them rely on their iPhones, so TBI's free app will allow them to keep up with the latest news as well as to access our invaluable Programme Prices Guide."

The TBI app, which is being designed and implemented by leading UK-based smartphone app agency AlwaysOnMessage, will enable users to:

- Access detailed programme pricing information for all major TV territories in Asia, Europe, North America and Australasia.

- View pricing information for six different genres of programming: documentary, drama, formats, animation, kids live-action and TV movies#

- Access the latest news from TBI's TBIvision daily news feed

- Easily search all information

Notes for editors:

Television Business International (www.TBIvision.com) is the industry trade magazine for the global TV business. With an audience of broadcasters, distributors and producers around the world, the magazine is published by Informa Telecoms & Media and has been in existence since 1988.

For more information, please contact:

Denise Duffy

PR Manager, Informa Telecoms & Media

Mob   +44 (0) 7500 330 826 

Email: denise.duffy@informa.com

Twitter: @informatm_pr

About Informa Telecoms & Media

Informa Telecoms & Media (www.informatm.com) delivers strategic insight founded on global market data and primary research. We work in partnership with our clients, informing their decision-making with practical services supported by analysts.

Providing business critical information

Informa Telecoms & Media (ITM) conducts primary and secondary research on the latest trends impacting the mobile communications, fixed communications and TV sectors, on a global basis. ITM's market intelligence services  - World Cellular Information Service (WCIS), World Broadband Information Service (WBIS) and the Intelligence Centre - give clients access to market forecasts and key performance indicators (KPIs), as well as detailed analysis and exploration of trends.  These comprehensive and reliable data sources combined with access to a team of dedicated analysts provide clients with essential business tools to assist in their strategic and tactical decision making processes.

Creating communities

In addition to the Training Academy, Informa Telecoms & Media delivers the latest industry news and analysis through its range of newsletters, magazines, reports and online information portal  - telecoms.com.  From large exhibitions to intimate networking lunches, Informa Telecoms & Media organises over 100 annual events bringing together the industry's leading decision makers.

Informa UK Ltd 2010.  All rights reserved.

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